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Description: This fully revised edition of The Spirit of NLP represents the core of a brilliant Richard Bandler master training. It also includes significant contributions from other master trainers, including Eric Robbie, Wyatt Woodsmall, Tad James, Christina Hall and the late Will McDonald. Providing a deeper understanding of the true genius of the co-developer of Neuro-Linguistic Programming, it includes mastery of the neurology of NLP, and developmental work associated with sleight of mouth patterns. Systematically tackling the areas of Programming, Linguistics and Neurology, The Spirit of NLP is ideal for all those wishing to update and expand their understanding of the subject, or wanting a fresh and exciting new perspective on NLP. An outstanding contribution to its field, this book broadens and develops the existing NLP model, taking it into new and dynamic domains. One of the most advanced NLP books available.

Description: The brain is a fearsomely complex information-processing environment--one that often eludes our ability to understand it. At any given time, the brain is collecting, filtering, and analyzing information and, in response, performing countless intricate processes, some of which are automatic, some voluntary, some conscious, and some unconscious. Cognitive neuroscience is one of the ways we have to understand the workings of our minds. It's the study of the brain biology behind our mental functions: a collection of methods--like brain scanning and computational modeling--combined with a way of looking at psychological phenomena and discovering where, why, and how the brain makes them happen. Want to know more? Mind Hacks is a collection of probes into the moment-by-moment works of the brain. Using cognitive neuroscience, these experiments, tricks, and tips related to vision, motor skills, attention, cognition, subliminal perception, and more throw light on how the human brain works. Each hack examines specific operations of the brain. By seeing how the brain responds, we pick up clues about the architecture and design of the brain, learning a little bit more about how the brain is put together. Mind Hacks begins your exploration of the mind with a look inside the brain itself, using hacks such as "Transcranial Magnetic Stimulation: Turn On and Off Bits of the Brain" and "Tour the Cortex and the Four Lobes." Also among the 100 hacks in this book, you'll find:

Paperback: 304 pages
Data: November 7, 2005
Format: PDF
Description: From identifying your triggers to improving your relationships -- manage your emotional wellbeing

Struggling to cope with anxiety and/or depression? Have no fear -- this hands-on guide focuses on helping you pinpoint the root of your problems and find relief from your symptoms in a detailed, step-by-step manner. With concise, eye-opening exercises, you'll understand how to assess your current situation, remove the roadblocks to change, face your fears, and improve your view of yourself and the world around you. You'll see how to take direct action to alter negative or distorted thinking, lift your moods, and adopt positive habits that will lead you toward a more joyful, meaningful, and connected life!

Paperback: 560 pages
Data: April 25, 2008
Format: PDF
Description: The e-Learning Handbook provides a critical reflection on the current state of e-learning with contributions from the world’s foremost e-learning experts and best-selling authors from academe and industry, including Margaret Driscoll; Brent Wilson Lee Christopher; William Horton, L. Wayne Precht, Harvey Singh, Jim Everidge, and Jane Bozarth; Pat Brogan; Patrick Parrish; Marc J. Rosenberg and Steve Forman; Pat McGee; Philip C. Abrami, Gretchen Lowerison, Roger Cote, and Marie-Claude Lavoie; Thomas C. Reeves, Jan Herrington, and Ron Oliver; and Patrick Lambe. The book offers a comprehensive and up-to-date assessment of the technological, design, economic, evaluation, research, economic, and philosophical issues underlying e-learning. Each chapter includes a chart that summarizes the key take-away points, contains questions that are useful for guiding discussions, and offers suggestions of related links, books, papers, reports, and articles.

Paperback: 536 pages
Data: August 18, 2006
Format: PDF
Description: "This is a timely and useful volume that has value for students and professionals alike. It would fit well in the collections of academic and large public libraries where multiculturalism is a topic of concern." (Danise Hoover 20070315)

"Useful statistics are included for many entries. The presentation and writing format are clear. This will be a valuable book for a wide variety of readers interested in multicultural psychology. Comprehensive index. Highly recommended." (V. Viator 20070910)

Paperback: 544 pages
Data: October 12, 2001
Format: PDF
Description: This is a thorough revision and update of the popular first edition. Comprehensive and contemporary, it contains all the student needs to know on the topic, presenting often difficult material in a lively and accessible way. There is coverage of all the core topics in Language in the undergraduate curriculum and the author interweaves evidence from the various approaches including cognitive psychology, neuropsychology and connectionist modelling. This edition includes expanded coverage of many topics including reading development, bilingualism and language and memory.

Paperback: 208 pages
Data: November 3, 2000
Format: PDF
Description: This is an extremely useful text which provides an insight into the debates surrounding human behaviour and the psychological models that inform our understanding.
–Ian Rivers, College of Ripon & York St. John

Paperback: 464 pages
Data: October 2, 2006
Format: PDF
Description: Research on humor is carried out in a number of areas in psychology, including the cognitive (What makes something funny?), developmental (when do we develop a sense of humor?), and social (how is humor used in social interactions?) Although there is enough interest in the area to have spawned several societies, the literature is dispersed in a number of primary journals, with little in the way of integration of the material into a book.

Dr. Martin is one of the best known researchers in the area, and his research goes across subdisciplines in psychology to be of wide appeal. This is a singly authored monograph that provides in one source, a summary of information researchers might wish to know about research into the psychology of humor. The material is scholarly, but the presentation of the material is suitable for people unfamiliar with the subject-making the book suitable for use for advanced undergraduate and graduate level courses on the psychology of humor-which have not had a textbook source.

Paperback: 239 pages
Data: September 23, 2005
Format: PDF
Description: Closely paralleling the history of psychology is the history of its critics, their theories, and their contributions. The Critique of Psychology is the first book to trace this alternate history, from a unique perspective that complements the many existing empirical, theoretical, and social histories of the field.

Thomas Teo cogently synthesizes major historical and theoretical narratives to describe two centuries of challenges toand the reactions ofthe mainstream. Some of these critiques of content, methodology, relevance, and philosophical worldview have actually influenced and become integrated into the canon; others pose moral questions still under debate. All are accessibly presented so that readers may judge their value for themselves:

Paperback: 288 pages
Data: December 26, 2002
Format: PDF
Description: "The best marketers have always known instinctively that emotions--and not rational benefits--are what drives brand loyalty, longevity and profits. What's wonderful about this book is that it takes us past common wisdom into territory where we examine emotion's central role from all sides,
understand the influences and triggers, and come away with a more appreciative eye for that part of our job that sometimes looks like mere alchemy." Shelly Lazarus, Chairman and CEO, Ogilvy & Mather Worldwide
"John and Nicholas show a rare ability to navigate a diverse spectrum of fields - from psychology to philosophy, from sociology to semiotics. Bridging these vantage points, they bury the outmoded view of the consumer as a computer-like rational decision maker; give birth to a new conception of a
more human consumer; provide wonderful examples from advertising; and deliver excellent expositions of such current marketing themes as branding, brand loyalty, and brand equity.